"Dragons' Den" judges Arlene Dickinson (left) and Robert Herjavec test a Second Slumber mattress in an episode to be aired Nov. 3, 2022.
Image Credit: SUBMITTED
October 24, 2022 - 1:00 PM
A Kelowna company who pitched their product on the popular reality TV show Dragons' Den earlier this year will appear on the show next week.
Second Slumber pitched its innovative business model to Dragons' Den earlier this year looking for a funding partner to scale up its business, which re-purposes and re-sells lightly used mattresses.
The company features former Okanagan College professor Rick Maddison and several Okanagan College students and alumni on its team, according to a media release.
“When Rick and I walked onto the set it was pretty surreal. There are cameras everywhere, lights shining in your eyes and people you have only seen on TV staring back at you,” Second Slumber CEO and founder Scott Amis said in the release.
“It would be a tough setting for most, but we practiced our pitch hundreds of times and had friends tear it apart, so we felt ready. There are lots of entertaining moments that I think people will appreciate as the Dragons were in kind of a goofy mood.”
Second Slumber's segment will air on CBC, Nov. 3.
“We are thrilled to have the event hosted at Okanagan College and see what our pitch looks like for the first time,” said Maddison in the release. “Many of our Second Slumber staff are current students or alumni, and prior to Second Slumber I was teaching marketing at OC so it's a special place for our scrappy and kind company."
Second Slumber provides premium open-box mattresses that were returned within the 100-night sleep window for sale, so far, giving over 600 plus families access to a better night’s sleep and keeping like-new products out of the landfill, according to the release. The company certifies mattress brands wishing to be recognized as a zero-waste retailer. Partial proceeds from each mattress sold by Second Slumber are donated to the Canadian Mental Health Association in Kelowna.
They have no idea what the final TV product will look like but have worked in collaboration with Okanagan College to use the opportunity to host a viewing party and raise money for student mental health. It'll take place Nov. 3 at 8 p.m. at Okanagan College Theatre - Student Services Building on 1000 KLO Rd.
Tickets cost $20 each with 100% of ticket sales going to students' mental health and can be purchased here.
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