Aldo Group to invest $363 million to improve digital platform for online sales

MONTREAL - The Aldo Group plans to invest $363 million with the help of the Quebec government to create at least 400 jobs within five years by modernizing its headquarters and improving its online sales efforts.

The province is contributing $52 million, including a $40-million loan, a $10-million grant and $2-million training subsidy.

While most of Aldo's sales come from its retail stores, company founder Aldo Bensadoun said Friday that a growing number of consumers are buying online.

"Now it's online and tomorrow it will be with their smartphones and (smart) watches," he said.

Aldo employs 1,200 people at its head office in the St-Laurent borough of Montreal.

The privately owned company operates more than 2,300 stores under four banners, employing nearly 20,000 people in 87 countries.

The investment was consolation for the borough, which will lose more than 770 jobs with Sears Canada's decision to close a logistics centre.

Quebec Premier Pauline Marois, who attended the Aldo announcement with her finance minister, defended the provincial support, saying helping companies like Aldo can sustain jobs.

"Aldo has a vision for the future," she told reporters. "The company offers innovative projects that ensure that it can remain in the forefront with respect to all new technologies as they emerge."

Aldo's shoes are mostly manufactured in China.


Karis Wilson was dismissed from Norkam Secondary over this outfit.
POLL: Should schools and teachers dictate how students should dress in class?
A Grade 12 student from Kamloops was told to change or go home earlier this week because of her outfit — a black dress with lace that she wore over a long-sleeve turtleneck. According to Karis Wilson and her father Chris, the dress made her
OH SHE GLOWS Cozy Butternut Sweet Potato & Red Lentil Stew
iNwine Weekend Recipe: OH SHE GLOWS cozy butternut sweet potato & red lentil stew
Let's make it a veggie night shall we? This delicious recipe is vegan, gluten-free, nut-free, refined sugar-free, soy-free and it is amazing! Perfect for this still winterish weather, our bodies seem to be crying out for vitamins under the de

Top News