ABC, Yahoo announce expansion of collaboration to include entertainment programming | iNFOnews | Thompson-Okanagan's News Source
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ABC, Yahoo announce expansion of collaboration to include entertainment programming

In this image provided by ABC, Kerry Washington, as Olivia Pope, left, appears in a scene with Guillermo Diaz, as Huck, and Katie Lowes, as Quinn Perkins, in an episode of "Scandal" airing Thursday, March 12, 2015 on the ABC Television Network. ABC and Yahoo on Thursday, March 12, 2015 announced an expansion of their working relationship beyond their news divisions to include content from ABC entertainment programming. (AP Photo/ABC, Nicole Wilder)
Original Publication Date March 12, 2015 - 7:35 AM

NEW YORK, N.Y. - ABC and Yahoo announced an expansion Thursday of their working relationship beyond their news divisions to include content from ABC entertainment programming.

Starting with a sneak peek at the next "Scandal" episode and a Jimmy Kimmel video, the Yahoo website will feature clips from Disney programming, including ABC and ABC Family.

"Good Morning America" will start a regular "Yahoo Your Day" segment, featuring experts from the website in areas like health, style and food. The companies said they will "deepen their collaboration" on news events like the upcoming presidential election, and content from Yahoo's Katie Couric will be distributed across ABC.

"We expect the deal to significantly increase our audience every day," said ABC News President James Goldston.

The companies have been collaborating for three years, with ABC News content featured on Yahoo, and Goldston credits it with giving the network a substantial advantage in spreading its presence to mobile devices. The companies say some 129 million people per month see their content online.

News from © The Associated Press, 2015
The Associated Press

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