RuffLife Rescues changing the future of fundraising through NFTs | iNFOnews | Thompson-Okanagan's News Source
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Kelowna News

RuffLife Rescues changing the future of fundraising through NFTs

RuffLife Rescues has partnered with the BC SPCA, with the launch of a non-fungible tokens (NFTs) fundraiser starting on Dec. 20. 40% of the profits will be donated to the SPCA, with the purchase of the 3D dog NFT.
Image Credit: SUBMITTED/RuffLife Rescues

RuffLife Rescues is launching a non-fungible token, also known as NFT, fundraiser to support the B.C. SPCA on Dec. 20.

RuffLife will donate 40% of the profits collected to the SPCA, which could lead to an estimated donation of $1 million, according to a media release.

“RuffLife Rescues is excited to be partnering with the B.C. SPCA to create the mix of entrepreneurship, technology, and charitable giving that Kelowna is famous for,” Daniel Gray, Founder and CEO of RuffLife Rescues said. “As young entrepreneurs deeply involved in our community, we wanted to find a way to use our passion for technology to help animals. COVID-19 and recent extreme weather events in B.C. have put animals in dire need of more support, and this is an exciting new way to raise money for the B.C. SPCA while investing the growing field of NFTs.”

READ MORE: UPDATE: Falkland cat rescued after 24 hours stuck in tall tree

Digital artwork or collectibles can be traded on the blockchain with non-fungible tokens.

"This project has the potential to make an incredible impact in helping the B.C. SPCA create a better future and quality of life for animals in our community," Karin Bassar of the B.C. SPCA said.

Through the fundraiser, RuffLife is offering a 3D dog.

“NFTs are popular around the world, but what makes us unique is that we’re launching an NFT that gives back to our local community,” Gray said.

To purchase the NFTs, visit the RuffLife Rescues website here.


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