Image Credit: City of Vernon
November 02, 2016 - 11:38 AM
Tourism Vernon was honoured with a Gold MarCom Award in Tourism for their Tourism Vernon website. One of the largest competitions of its kind in the world, the MarCom Awards is an international competition that recognizes outstanding creative achievement by marketing and communication professionals.
Angeline Chew, Tourism Manager for the City of Vernon, was the team lead on the development and implementation of the new Tourism Vernon website.
“Changes in technology and how visitors use their mobile devices to search and access destination information, made it crucial for Tourism Vernon to develop a new website that was fully mobile-friendly and responsive,” said Chew. “The site now showcases Vernon as a vibrant four season destination with a diversity of activities to appeal to families and friends both domestically and internationally.”
MarCom Award winners range in size from individual communicators to media conglomerates and Fortune 500 companies. This year’s competition included 300 categories in print, web, video and strategic communications.
The competition is well respected in the industry, attracting entrants from national public relations organizations, ad clubs, and business communicator chapters, including corporate marketing and communication departments, advertising agencies, PR firms, design shops, production companies and freelancers.
The MarCom Awards judging panel is made up of industry professionals from the Association of Marketing and Communication Professionals (AMCP), a 22-year old international organization consisting of several thousand creative professionals who look for companies and individuals that demonstrate talent that exceeds high standards of excellence and whose work serves as a benchmark for the entire industry.
News from © iNFOnews, 2016