April 08, 2015 - 4:26 PM
KAMLOOPS - The company already known locally for fresh tortilla chips and dips will soon be known across the country for guacamole.
After a year of trying to coordinate the taping, The Food Network's Food Factory will be in town this weekend to tape a feature on the Fresh is Best dip. The show will tour the company’s production line, and meet with owners and employees.
Gerry Miller, head of community development for the company, describes the guacamole as a traditional Yucatan dip, meaning slightly citrus. The avocadoes are hand scooped and all the ingredients the company uses are produced as locally as possible. Everything that can be is obtained seasonally from the Lower Mainland.
“Well it’s amazing, first of all!” he says about why the dip is being featured.
Founded in 1999 by Colin and Lisa McGaffin, Fresh is Best was grown out of a desire to provide healthy, natural snacks to their young kids. The decision to make great tasting food, combined with the McGaffin’s love of Mexican food and clever recipes, led the family on a journey that would take them from concerned parents to local magnates.
Miller has been with the company for a year and a half and says Fresh is Best has been his favorite employer.
“It is definitely a fun business. It’s a small business, without corporate attitudes or corporate restrictions,” he notes.
The business, however, is growing. Currently, you can buy Fresh is Best products in B.C. and Alberta, with salsa found as far east as Manitoba and chips as far as Ontario. The company has recently signed an agreement with Sobeys placing their products in stores as soon as June 1 as well.
“I think (this recognition) means the same to us as it does to the community. We are so entrenched in Kamloops. This is our home,” Miller says of sharing the success of the company with the community.
The Food Factory episode is expecting to air sometime in the fall.
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News from © InfoTel News Ltd, 2015